Story Consideration V-Bazaar’s Workforce Expansion Across Emerging Markets

New Delhi, May 12: V-Bazaar is expanding its store network and hiring more people as it looks to strengthen its presence in smaller towns.

The company currently employs around 3600 people and plans to take this to about 10000 in next 4 years. Hiring will largely come from Tier 3 and Tier 4 markets, where expansion continues and demand has remained steady. The increase in workforce is linked to the company’s plan to scale its network to over 250 stores over time.

Each new store is expected to create 35-40 direct jobs. There are also indirect opportunities through logistics and local service partners.

V-Bazaar operates in over 100 cities and is entering new towns while building on existing markets. Expansion is being done through a cluster-based approach, with stores in nearby locations to support operations and supply chains.

Hiring is taking place across levels, from store staff to roles at cluster and regional level. The company is focusing on local hiring in these markets.

It is also investing in training as it grows. Teams are being trained in store operations, merchandising and customer handling to maintain consistency across locations.

The company said it is strengthening HR processes as well, including compliance with PF, ESI and other requirements.

“Our focus is on building strong teams on the ground as we expand into newer markets,” said Hemant Agarwal, Chairman and Managing Director. “As we add more stores in smaller towns, we are creating opportunities for local talent and investing in training so teams are ready from the start. The company is hiring management trainees from renowned management and fashion institutes. The idea is to grow in a steady and structured way.”

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